AI-marketing

  Introduction Artificial Intelligence (AI) has revolutionized the field of digital marketing, evolving from theoretical foundations to sophisticated tools that enhance personalization, automation, and data-driven decision-making. Over the centuries, AI has progressed from mechanical computing concepts to advanced neural networks, impacting various aspects of marketing such as content creation, customer engagement, and targeted advertising. Understanding the historical developments of AI in digital marketing provides insights into how these tools have shaped and will continue to influence the industry. Here's a detailed overview of the historical developments of AI tools in digital marketing : 1. Early Days (1950s - 1990s): The Foundations 1950s-60s: Theoretical foundations of AI were developed with pioneers like Alan Turing and the creation of early AI models. 1970s-80s: Rule-based expert systems emerged, allowing businesses to automate decision-making processes. 1990s: The ris...